About Us

Built on Trust,
Driven by Vision

Led by an experienced team of international trade professionals with over 20 years of combined expertise in agro products, food distribution and global market development.

Our Journey

20+ Years of
Global Agro Commerce

Established in 2008, Hasiria Marketing Sdn Bhd began as a focused domestic trading operation and has grown into a multi-market import and export powerhouse. We specialise in sourcing, processing and distributing high-quality spices and agro-based food products across Malaysia and globally.

Our global network has enabled us to establish active export channels to Australia and Singapore, with an ambitious strategic push now underway into China — driven by our UK-based director's international business development expertise.

Driven by quality, integrity and customer satisfaction, we strive to be a trusted partner in the global agro and food products industry.

2008
Company Founded
Hasiria Marketing Sdn Bhd established in Kuala Lumpur with a focus on domestic spice and agro trading.
2012
First International Export
Expanded into export markets with first shipments to Australia and Brunei, cementing our global credentials.
2018
MYR 15M Sales Milestone
Achieved a landmark MYR 15 Million in cumulative sales growth across all product sectors.
2021
Singapore Market Entry
Strengthened regional presence with active export operations to Singapore's growing food import market.
2024
China Expansion Begins
Launched strategic market entry into China — the firm's most ambitious international expansion to date.
0+
Years Experience
15M+
MYR Sales
0+
Products
0+
Export Countries
Hasiria trading
🎯

Our Mission

To be the leading Malaysian exporter of premium spices and agro-based food products — delivering quality, consistency and value to buyers across Australia, Singapore, China, the Middle East and beyond.

🌏

Our Vision

To build a world-class, truly global enterprise that connects Malaysian agro excellence to every corner of the world — creating lasting value for our partners, employees and communities.

🤝
Trust
20+ years of reliable, honest partnerships with clients and buyers globally.
Quality
Every product passes rigorous food-grade quality checks before dispatch.
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Ambition
Growing every year — Australia, Singapore, China, and now the Middle East.
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Integrity
Transparent, ethical dealings and fair pricing in every transaction.
Leadership

Meet Our Team

Our company is steered by experienced, dedicated leaders with deep expertise spanning international trade, operations and global business development.

Mohamed Sharbudeen Mohamed Ravoof — CEO
Founder & Chief Executive Officer
Mohamed Sharbudeen
Mohamed Ravoof
📍 Kuala Lumpur, Malaysia

The visionary founder and CEO of Hasiria Marketing Sdn Bhd, Mohamed Ravoof plays a key role in managing and expanding international trade operations. With over two decades in the agro and food products industry, he has built the company from a focused domestic operation into a multi-market global exporter.

Under his leadership, the company established active channels in Australia and Singapore, achieved MYR 15M+ in growth, and is now spearheading a bold expansion into China.

International Trade Agro Products Business Strategy Export Development
Thasneem Mubarack — Director Malaysia
Director — Malaysia Operations
Thasneem
Mubarack
📍 Kuala Lumpur, Malaysia

Thasneem Mubarack oversees all day-to-day operations at Hasiria Marketing Sdn Bhd, ensuring smooth and efficient business processes across sourcing, repacking, distribution and client management.

With strong expertise in supply chain management and retail distribution, she has been instrumental in building relationships with key accounts including major hypermarkets and food retailers across Malaysia.

Malaysia Operations Supply Chain Retail Partnerships Business Operations
Saajit Irfahn — Director UK
Director — International Business Development
Saajit
Irfahn
📍 United Kingdom

A young and dynamic leader based in the UK, Saajit Irfahn focuses on international business development and expanding Hasiria Marketing's presence in overseas markets. He brings a fresh, global perspective to the company's growth strategy.

His work bridges the gap between Malaysian agro excellence and international buyers — developing new partnerships, market intelligence and distribution networks across Europe, China and beyond.

International Development UK & Europe China Markets Business Growth
Our People

A Qualified & Committed Workforce

All of our personnel are well-qualified with expertise in their respective fields. Our workforce comprises professionals across trade, logistics, food science and business — young, energetic and driven by the ambition to make Hasiria Marketing a globally recognised name.

100%
Qualified Staff
Global
Market Mindset
20+
Years Combined
3
Global Locations
Partner with Us

Ready to Work Together?

Whether you're a retailer, international distributor or new buyer — Hasiria Marketing has the products, reach and expertise to serve you.